Social Media Executive

Responsibilities :

• Design social media strategies to achieve marketing targets.
• Direct the development and execution of the Companies social media strategy. Oversee the management of Company-branded social media accounts and their design across all owned major social channels (i.e. Facebook, Twitter, LinkedIn, Instagram, etc.).
• Candidate should have the knowledge about Google ads and paid marketing.
• Manage, create and publish original, high quality content.
• Experience working with creative agencies developing / managing content required.
• Solid knowledge of SEO and keyword search.
• Demonstrate understanding of social customer service; work with internal teams to develop responses to complaints on owned social media channels and escalate to appropriate internal departments when needed.
• Administer all company social media accounts ensuring up-to-date content.
• Liaise with writers and designers to ensure content is informative and appealing.
• Collaborate with Marketing and Product development teams to create social buzz regarding new product launches.
• Facilitate client-company communication (respond to queries, get reviews and organize chats and QA sessions).
• Train internal teams to integrate and maintain a cohesive social media strategy.
• Stay up-to-date with new digital technologies and social media best practices.
• Proven work experience as a Social media strategist or Social media manager.
• Hands on experience using social media for brand awareness.
• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
• Familiarity with web design and publishing.
• Excellent multitasking skills.